Boccieri Golf Continues European Expansion
05.29.07Boccieri Golf Continues European Expansion
(RIDGEFIELD, CT) -Boccieri Golf - prompted by high global demand for its TOUR-proven Heavy Putter - has named Golf Brothers, an affiliate of German golf-products distributor McEvans Sports, as its agent in the Czech Republic and Slovakia.
The new partnership expands Boccieri Golf's alignment with proven overseas delivery channels. McEvans Sports - distributor of the Heavy Putter in Germany and Austria, as well as Fairway & Greene and Zero Restriction golf apparel - and Golf Brothers are recognized as the leading industry suppliers in their markets.
McEvans Sports and Golf Brothers will benefit from Boccieri Golf's recent establishment of a centrally-located warehouse in Germany to optimally service its growing distributor network in Europe. The creation of this supply-chain efficiency allows Heavy Putter distributors to satisfy their customers faster and at a lower cost.
Boccieri Golf also re-acquired Canadian distribution rights to bring the total representation of the Heavy Putter to 29 markets worldwide.
"Golf participation has skyrocketed in Eastern Europe, and word about golfers' success with the Heavy Putter is widespread," says Matt McGinn, Director of McEvans Sports. "Our market closely follows what European TOUR players ride to victory, and the Heavy Putter has been in the winner's circle multiple times."
"We're thrilled to work with McEvans Sports and Golf Brothers," says Stephen Boccieri, President and CEO of Boccieri Golf. "Their reputations are top notch and ensure the Heavy Putter is easily available to all golfers in these territories."
Part of the international momentum of the Heavy Putter stems from European PGA TOUR player Adrien Mork winning two 2006 European Challenge Tour events and posting a record-breaking round of 59. Josh Habig won on the Canadian TOUR with the Heavy Putter, and Troy Matteson won the PGA TOUR's Fry's.com Open while registering five consecutive Top-10 finishes.
Introduced in early 2005, the popular Heavy Putter is the first and only putter that automatically improves the consistency of golfers' strokes. Its unprecedented counter-balance theory of a heavier mass head and weighted grip causes greater stroke stability, consistent swing paths, uniform pace, precise distance and directional control, and tightens the end-over-end golf ball roll.
The pioneering weight technology features a 450 to 550 gram head (conventional heads are 330 to 350 grams). The Heavy Putter's unique Weight Management System, a 250-gram weight installed in the grip end, produces a balance point 75 percent higher than conventional putters.
Golfers instinctively activate their larger, more stable muscles, preventing wrist breakdown and creating greater stability and consistency throughout the stroke. Adjustable tip weights fine tune the balance point of the putter to match golfers' unique release characteristics.
The new Heavy Putter Matte Series retails for $199, including the adjustable tip-weight kit. Three blade and three mallet models come in standard, mid and long-putter lengths for men and women with different shaft configurations. Some models are available for left-handed golfers.
Contact: 888.PUTTER.4,email@example.com, www.heavyputter.com, www.boccierigolf.com.
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