Boccieri Golf Continues Aggressive Growth Path, Extends Partnership with Buffalo Communications
09.22.08(RIDGEFIELD, CT) - Boccieri Golf - maker of the TOUR-proven Heavy Putter - has extended its partnership with Buffalo Communications ("Buffalo") as its golf-lifestyle public relations and marketing communications agency.
Buffalo will continue to turnkey development and execution of multi-platform promotional campaigns to consistently place Boccieri Golf and its performance-enhancing Heavy Putter models in widespread golf and mainstream consumer media.
"We've worked with Buffalo Communications from the start," says Stephen Boccieri, President and CEO of Boccieri Golf. "Our relationship has yielded consistent, positive product reviews which have contributed to exceptional brand growth, and we look forward to continued success."
Introduced in early 2005, the Heavy Putter quickly established itself in the industry with the help of Buffalo's strategic media and marketing outreach. It is now carried in all 50 states and in 30 overseas markets, and is found in many of the finest off-course shops and most prestigious golf courses, country clubs and resorts worldwide.
In late 2007, the company released the Heavy Putter Deep Face Series. It features two blades and three mallets, each with a raised center of gravity on the clubface that more closely aligns the sweet spot of the putter with that of the golf ball for improved overall performance. The line immediately received praise from media and TOUR players alike.
About the Heavy Putter
The Heavy Putter remains the first and only putter that automatically improves the consistency of the putting stroke. Its unprecedented application of a heavier mass head and counter-balanced weight in the grip end of the shaft promotes greater stroke stability, consistent swing paths, uniform pace, precise distance and directional control, and tightens the end-over-end golf ball roll.
Troy Matteson used the Heavy Putter to win the PGA TOUR's Frys.com Open en route to five consecutive top-10 finishes. In addition, the Heavy Putter has contributed to a victory and three top-five finishes on the 2008 European PGA TOUR. Asian PGA TOUR, Canadian and Nationwide Tour champions have also won with the Heavy Putter, which has been used in competition by major-tournament winners.
Contact: 888.PUTTER.4, firstname.lastname@example.org, www.heavyputter.com, www.boccierigolf.com.
About Buffalo Communications
Vienna, VA-based Buffalo Communications, a division of Billy Casper Golf, is a publicity, media-relations and marketing-communications firm with clients in golf, lifestyle and fashion; golf hard-goods, retail and industry; and golf resort, destination and real-estate. Buffalo uses its extensive, longstanding and tight network of media contacts to frequently publicize the places, products and services of companies and public agencies. Via Buffalo's creation and implementation of marketing-communications programs, clients' brand awareness (popularity) and revenues sharply increase. More information: www.buffalocommunications.com, 703.761.1444.
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