News

Success of Heavy Putter on PGA European TOUR Leads to Players' Requests for Custom Fittings from Boccieri Golf Founder

(RIDGEFIELD, CT) - The growing legion of PGA European TOUR players using the Heavy Putter has led to requests for Stephen Boccieri, the product's inventor and President / CEO of Boccieri Golf, to custom-fit players at the European Open outside London, July 3-6.

During his visit, Boccieri will personally assist players to optimize their stroke characteristics to the Heavy Putter. Working with company Tour representative Martin Cummins he will provide unique insight about the product's revolutionary biomechanical and technological theory of "More Weight, More Control" and how it translates to fewer putts and lower scores.

Another objective for the visit is to determine what types of new styling players would like to see. "We can incorporate this revolutionary technology in any putter design, so why not give the players something they are familiar looking at," commented Boccieri.

Contributing to four top-10 finishes, including one victory and two runner-ups the past four months on the PGA European TOUR, the Heavy Putter has been adopted by several of the circuit's leading money winners this season.

"A record number of players on the PGA European Tour continue to realize the incredible benefits of switching to the Heavy Putter," says Boccieri. "These golfers have found the added weight in our head and grip cause a far more consistent stroke than other brands."

The PGA European Tour is among the professional circuits worldwide to embrace the Heavy Putter. Troy Matteson won the PGA TOUR's Fry's.com Open and has recorded several Top-10 finishes, while the Heavy Putter has been used en route to victories on the Asian PGA, Canadian, Nationwide and European Challenge tours.

Introduced in early 2005, the Heavy Putter is now carried in all 50 states and in 30 overseas markets. It is found in many of the finest off-course shops and most prestigious golf courses, country clubs and resorts worldwide.

The Heavy Putter's global popularity stems from its unprecedented counter-balance theory of a heavier mass head and weighted grip. This causes greater stroke stability, consistent swing paths, uniform pace, precise distance and directional control, and tightens the end-over-end golf ball roll.

The pioneering weight technology features a 450- to 550-gram head (conventional heads are 330 to 350 grams). The Heavy Putter's unique Weight Management System, a 250-gram weight installed in the grip end, produces a balance point 75 percent higher than conventional putters.

Golfers instinctively activate their larger, more stable muscles, preventing wrist breakdown and creating greater stability and consistency throughout the stroke.

The new Heavy Putter Deep Face Series retails for $169, and is available in two blade and three mallet models. Each can be custom ordered in standard, mid- and long-putter lengths for men and women, and some models are available for left-handed golfers.

Contact: 888.PUTTER.4, info@heavyputter.com, www.heavyputter.com, www.boccierigolf.com.

Rich Katz
Buffalo Communications
rkatz@billycaspergolf.com
703.891.3319

Bill Feidler
Buffalo Communications
bfeidler@billycaspergolf.com
703.891.3339