News

Boccieri Golf's MID-WEIGHT Series Named ‘Underrated Product of the Year' by ScoreGolf

(RIDGEFIELD, CT) - Boccieri Golf - maker of the Tour-proven Heavy Putter - announces its MID-WEIGHT Series was named "Underrated Product of the Year" by ScoreGolf magazine and nominated for "Putter of the Year" in the publication's annual "Business & Equipment Awards."

Presented by ScoreGolf Business & Equipment Analyst Rick Young, the award recognizes the technological innovation of the MID-WEIGHT Series, which leads to fewer putts per round. In winning, the popular line bested products from Callaway, Srixon, Wilson and others. The full roster of this year's winners and nominees are available online.

"By utilizing the proven technology of the original Heavy Putter Series and offering it in a mid weight product, Boccieri Golf expanded its marketplace potential in 2009 with all golfers, especially those used to more traditional weighted putters," remarked Young. "While it maintains the concept of prioritizing the larger muscles during the putting stroke, the MID-WEIGHT Series adds the performance benefit of enhanced feel at impact. This promotes better overall consistency on the greens, especially on longer putts."

With a total weight of 750 grams, the MID-WEIGHT Series is lighter than previous Heavy Putter models yet heavier than traditional offerings. It is available in five classic designs offered in a rich black "PVD" or silver satin finish, and features Boccieri Golf's innovative system of added weight in the head and grip. This causes the body to engage its larger muscles for a consistent swing path, uniform pace, precise distance and directional control, tightening end-over-end golf ball roll.

"The MID-WEIGHT Series has been a tremendous product for us, nationwide testing has shown it's preferred by 7 out of 10 golfers versus their current brands," says Stephen Boccieri, President and CEO of Boccieri Golf. "We're honored to receive this award from ScoreGolf and look forward to introducing a variety of exciting new products in 2010."

Continuously recognized for excellence over the past year, various MID-WEIGHT Series models were named to Golf Digest's "Hot List," ranked first in GOLF Magazine's "Putter Test," received a "GT Tech Award" from Golf Tips magazine and garnered "Player's Choice Awards" in Golfing Magazine‘s "Hands On" reader testing.

The Heavy Putter has also enjoyed tremendous success at the professional level, including frequent top finishes on all major Tours worldwide. Introduction of the MID-WEIGHT Series continued the already strong acceptance for the brand, which has been used by winners on the PGA, European, Champions, Asian, Nationwide and Canadian Tours.

MID-WEIGHT Series models include:

• CX2 - Classic blade design that is face balanced; plumbers-neck hosel with a full shaft offset.

• H1/H3 - Medium-size face balanced mallet; high MOI rating for forgiveness on off-center hits. Features a thin face to improve feel at impact; available in both heel (H3) with a double bend with half shaft offset and center-shafted (H1) models with a striking parabola channel alignment aid with a single long site line.

• J2 - Deeper flanged blade offers the forgiveness of a mallet with a sleek top-line; face balanced with a plumbers-neck hosel with a full shaft offset.

• K4 - Classic "toe-droop" blade with thin top line; short slant neck hosel with half-shaft offset.

• L3 - Traditional small face balanced mallet; heel shafted double-bend half-shaft offset, a unique three-line alignment system, center top line and two lower lines frame the ball, while thin-face design promotes crisper feel at impact, improves MOI.

About the Heavy Putter

Heavy Putter is carried in all 50 states and more than 35 overseas markets. It is found in many of the finest off-course shops and most prestigious golf courses, country clubs and resorts worldwide and since its 2005 introduction, has captured victories on the PGA, European, Champions, Nationwide, Asian, Canadian and European Challenge Tours.

The Heavy Putter Original, Matte and Deep Face Series models, which spawned a global following, each incorporates the company's pioneering weighting technology, including a 475-gram head (conventional heads are 330 to 350 grams) and a 250-gram weight installed in the grip end, producing a balance point 75 percent higher than conventional putters.

Contact: 888.PUTTER.4, info@heavyputter.com, www.heavyputter.com, www.boccierigolf.com.

Media Contact:
CONTACT:
Jen Voss
Buffalo Communications
703.268.9200
jvoss@buffalocommunications.com

Bill Feidler
703.615.4034
bfeidler@buffalocommunications.com
www.buffalocommunications.com
https://twitter.com/buffalocomm