Boccieri Golf Names Brand Fusion International LTD as Master Global Distributor
Boccieri Golf names Brand Fusion International LTD as master global
distributor to help meet growing worldwide demand for the companys
award-winning counterweighted equipment, including the Tour-proven Heavy
Series of full swing clubs and new Secret Grip line.
Managing distribution duties for Boccieri Golf in the United Kingdom since 2011, Brand Fusion will now work closely with the companys other established overseas delivery channels to grow sales at on- and off-course retailers in key territories outside North America. Based near London, the firm represents numerous other top golf brands.
This expanded relationship with Brand Fusion
further streamlines our fulfillment process and helps create even more
opportunities for players throughout the world to benefit from our
game-improving equipment, says Stephen Boccieri,
President and CEO of Boccieri Golf. Over the past few years we have grown rapidly
both abroad and domestically, where we will soon be opening a state-of-the-art Research and
Performance Center in Scottsdale.
The companys popular clubs and accessories are now readily available in more than 35 markets worldwide and trusted by numerous players on all major professional circuits. Boccieri Golf has claimed victories on the PGA, European, Champions, Nationwide, Asian, Canadian and European Challenge Tours, among others.
Beginning with the Heavy Putter line, Boccieri
Golf has consistently introduced groundbreaking equipment that helps players of
all skill levels maximize performance, says Nigel Freemantle, President of
Brand Fusion International LTD. We are especially excited to introduce the
companys new Secret Grip to Europe, where it will no doubt be a massive
New for 2012, the Secret Grip represents a technological breakthrough within its category. The product was named among the Top Products from the 2012 PGA Show by both Golf Digest and GOLF Magazine, among others. Features/benefits include:
- Patented grip compound 40 percent heavier than standard, plus tungsten weight in the butt-end raises a clubs balance point, promoting consistently crisp contact, greater control and distance
- Easy to install on clubs produced by any manufacturer for an instant boost in performance
- Total grip length is one-inch longer than standard, allowing players to choke-down further for improved play around the green or uneven lies
- Built-up lower
section often preferred by PGA Tour players makes additional grip tape
The Control Series full-swing clubs are strategically engineered with a 50-gram back-weight in the butt-end of the shaft. Improving tempo and stability, they ensure the clubs sweet spot is delivered consistently to the ball for optimal distance and accuracy. Designed to be played as a full-set, each club Heavy Driver, Heavy Woods, Heavy Hybrids, Heavy Irons and Heavy Wedge shares a matching shaft profile to maintain dependable performance throughout.
Staying loyal to
its origins as a putter manufacturer, Boccieri Golf continues to bring innovation
to the green with new Heavy Putter belly models. Unlike other manufacturers,
Boccieri has the ability to offer each of its acclaimed Heavy
Putter models in a long-shafted version, providing unmatched variety for
consumers. The companys standard length putters feature additional weight
under the grip, but in the longer models this back-weight is modified to
accommodate the increased mass of a ski-pole shaft and 21-inch or two piece
grips. Adjusted to suit the HEAVY, MID or LITE series, the specifically-placed
weight engages the bodys larger muscles for a consistent swing path, uniform
pace and precise distance and directional control.
For more information on Boccieri Golf please visit www.boccierigolf.com or call 888.788.8374.
Further info on Brand Fusion International can be found at www.brandfusionltd.co.uk/ or by calling +44 1372 373237.
About Boccieri Golf
Founded in 2005 by Stephen Boccieri, the companys popular Heavy Putter collection and Control Series line of full-swing products were the first to integrate counterweight principals. This unique approach to club design is proven to benefit golfers of all skill levels, as strategically placed weight in the butt-end of the shaft produces a higher balance point to promote smoother, more repeatable swings from driver through putter.
equipment has played a key role in victories on the PGA, European, Champions,
Nationwide, Asian, Canadian and European Challenge Tours. In addition, its
products have received vast critical acclaim from a variety of respected golf
and lifestyle media outlets.
In late 2011, the company relocated its corporate headquarters and operations to Scottsdale, AZ where it will open a state-of-the-art Research and Performance Center in a 9,000 square-foot facility located at 15816 N. Greenway-Hayden Loop.